The financial strain of the pandemic has been felt by many throughout the world. And while travellers may still be keen to resume travelling as soon as it is safe, we can expect people to prioritise value for money, booking transparency and flexibility now more than ever, with these behaviours predicted to last years.
Destinations with deals
With the pandemic impacting job security and financial growth across the globe, travellers are now far more focused on value for money when booking their trips. More than half (62%) of travellers will be more price-conscious when searching for and planning their next trip, and 55% are more likely to hunt down promotions and savings. Many are looking to the travel industry to offer greater value and better choice in accomodation and transport options to help meet these evolving traveller needs.
Slide 1 - I’ll be more price-conscious when it comes to searching and booking my trips.
Slide 2 - I’m more likely than I was before the pandemic to hunt for promotions/savings.
Slide 3 - Booking platforms need to increase their transparency about cancellation policies, refund processes, trip insurance options, etc.
Slide 4 - Accommodation that offers a full refund if travel restrictions are set and accommodation that offers flexibility to change dates without charge.
Slide 5 - I think it’s important to support the travel industry in its recovery efforts and I want my travel choices to also support destinations’ recovery efforts.
Click on the arrows to view the responses to the questions
For slides 4 and 5 select your country from the drop down menu
Looking for flexible travel
With travel restrictions seemingly changing from one minute to the next it can be difficult to plan for a trip. As a result, three-quarters (74%) of travellers said they want travel booking platforms to increase transparency around cancellation policies, refund processes and trip insurance options. Flexibility will also be top-of-mind with 46% of travellers saying they will consider refundable accommodation a must-have and 36% will want the flexibility to change the check-in dates without being charged.
While travel may have been hugely impacted this year, it seems that global travellers are keen to do their bit to make sure that the industry stays intact; 70% say they are keen to support its recovery. The majority of travellers (67%) also want to ensure that their future bookings will help rebuild local communities around the world that have been affected by the pandemic.